Does You ART Work? 4 Ways to Get Your Website Viewers ENGAGED

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For the last four years I’ve been running an art blog called Does Your Art Work? In that time I’ve written over four hundred articles.

I’ve received a lot of requests to write an article on the topic of how to get viewers engaged with your art and this is my attempt at doing that.

I’ll share four different ways you can use your website or blog to engage viewers and increase your popularity as an artist.

1) Have a strong personal brand as an artist.

2) Use a blog or some other type of content aggregator.

3) Create good content for your website and blog.

4) Promote yourself using social media and networking sites.

Ways of engaging your art website viewers:

1. Post interesting content on a regular basis.

2. Share links to your best work and encourage others to share yours.

3. Update your site consistently with new images, info and contact information.

4. Make it easy for people to LIKE you, FOLLOW you and TWEET you using social media tools on your site.**

Are you trying to sell your art online? Are you blogging about your art? Do you want more viewers, more comments, more views and more sales?

Then ask yourself this: Do my viewers read my blog?

If the answer is no, then why are you blogging? If your blog is just an ego trip – a way for you to show off your work – then stop. Paint less, and spend that time promoting art that has already sold. If that’s what you’re doing now, stop. Go back to painting and get better at it so that when you do promote it, people will pay attention.

Telling someone how good something is is not the same as giving them a reason to buy it. If you’re blogging about how great your work is, most people will switch off. They’ve seen enough of those blogs already and they’re not stupid. All they say is “Show me the money!” If that’s what they are saying when they visit your blog, then show them the money! If they don’t see the money on your blog, then they won’t buy it anywhere else either.

What I have found works instead of telling everyone how fabulous my artwork is, is to make my blog into a conversation with potential buyers.

When it comes to art and photography, the first thing people will notice is your website. It could be your best shot at increasing exposure, sales or even a potential job. The website needs to be functional, easy to use, visually appealing and also intriguing enough to draw in new viewers. If you’re an artist or photographer, you probably know all of this already.

Thing is … What if your site isn’t doing what it needs to do?

You might have amazing photos, art and writing… but if no one’s looking at it, the rest doesn’t matter!

Here are four tips for making sure you’re creating a site that connects with viewers:*

**1. Look good and work great **

Your website has got to look good and work great! That means making sure it’s mobile friendly, that it’s easy to navigate, that all of the links are working properly (if you’re selling art online make sure you have secure checkout set up) and that there aren’t any glitches or bugs that might drive away a new viewer.

And don’t be afraid to ask for help – either from someone who knows web design or even just your friends or family who are willing to point out what they like or don’t like about your

Art is a subjective thing, but in order to be successful, your art needs to engage your audience. So how do you create art that engages your viewers? There are four key ways that might help you:

Make them curious

Offer something unexpected

Provide a meaningful experience

Make it clear who you are and what you’re about

So, you have a new website. Congratulations!

Are you getting the results you hoped for? Or do you just look at your web stats and wonder why so few people are visiting your site?

Here’s the good news: it doesn’t have to be that way. With some simple changes, you can get more people engaged with your work and more sales for your business.

The first thing to understand is what kind of website will work best for artists. Do you really need a full-blown e-commerce site? Will a blog be enough? What about social media? How much time and money should you spend on each one? And how do they all fit together?


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