Using sketches to improve your business
We all know that in business, speed is of the essence- especially in marketing and advertising. The problem is that we often get so caught up in how to achieve a perfect result that we forget to look for an acceptable one.
Trying to achieve too high a level of quality in a short period of time inevitably leads to costly mistakes. The reason why many industries are shifting towards using sketches or wireframes is because it helps prevent these mistakes from happening.
Here are three reasons why you should embrace sketches in your business:
1. They Save Time
2. They Cost Less, and
3. They Help You Connect With Your Audience
Let’s explore each of these benefits in more detail.
We all know that we should be making rough sketches, but sometimes it’s hard to put the sketching habit into practice. The reason is that everybody has some resistance to starting a sketch. There are lots of reasons people give for not sketching:
No time
It’s not good enough
What if it doesn’t work?
The lines will look bad/I’ll mess up/I’m no artist
Sketching is too messy
However, I believe there are 3 main reasons why you should embrace sketches in your business and make them a part of your working process:
Reason
We all know the saying “A good sketch is better than a long speech” right? But when it comes to making sales, you have to start talking. Yet salespeople who demonstrate their product in detail and with enthusiasm are much more effective than those who just talk about it.
Telling your customers about how great your company is can be as uninspiring as showing them a long PowerPoint presentation. Customers want to know what’s in it for them, not what’s in it for your business.
That’s where sketches come in. Sketches are a fantastic way to highlight the benefits of your products, services or ideas without using any words at all. They’re quick, fun and easy to produce, and they communicate a whole lot more than you’d believe. Here are three reasons why you should embrace sketches in your business now:
Do you have a sketchbook? If you don’t, it’s time to start one. Sketching is one of the best ways to improve your skills as an artist and can also be a great way to solve problems in business. Here are three reasons why sketches are so important:
1) Sketching helps you get better at seeing things.
Sketching is a form of mindfulness. You need to focus on what you’re drawing and really take in what’s in front of you. When you’re really focused on what you’re doing, everything slows down. You notice more about your subject and about how things work together, which then allows for better decisions as an artist and in your business.
2) Sketching helps keep you from getting stuck in a rut.
Sometimes it’s hard to see when we’re doing something that looks the same over and over again. Sketches help us think differently about our work by showing us new ways to look at old problems or by allowing us to work out ideas that we might not otherwise have tried.
3) Sketching helps with brainstorming and problem solving.
Sketches are a great way to work out ideas visually before putting them down on paper, screen, or whatever else. It’s
When working on a project, it is good to keep your drawings in some kind of order. It will be easier to go back and find the right drawing when you need it, and it will make the whole project look more professional.
You may be a little worried about using sketches because they do not have the same level of quality as finished art work. However, if you are thinking of using them, there are a few benefits you should consider:
1. They are easy to change
2. They can help you see your ideas clearly
3. They will save time when creating finished pieces
I have used my sketchbook for years, and now I cannot imagine working without it.
Like all professions, freelance writing has its own jargon. The words and phrases we use on a regular basis often become so ingrained that we forget what they actually mean.
For instance, when you say you’re going to write an article, what do you mean? The most common answer is that you’ll be completing a draft. But is that really true? And does it make sense?
It’s time for a little clarification. When we talk about “writing an article,” there are three different stages in the process: brainstorming, drafting, and editing. Brainstorming is quick, informal and easy to do. You don’t need any special equipment or software; just some paper and a pen will do the trick.